Hi, my name’s Craig and I'm into

Building design teams & digital products

I help companies grow their design practice from scratch, facilitate designers' impact in the organizations they work, and create opportunities for products to use design as a competitive advantage.

Thanks for stopping by

I'm Craig—a designer, manager, and mentor working to form and mature design teams. The excitement of creating something from nothing drives me to this work. Seeing my team flourish is what keeps me going.

I'm currently a Design & Research Manager at Personio, a leading HR-tech platform with over 7,000 customers across Europe. In this role I manage a 6 team members with product design, content design, and research specializations, all working across design system and other product platform teams.

Before Personio, I spent nearly 3 years as Head of Design at Utmost, an HR tech platform shaping the future of the extended workforce. Utmost was acquired by Beeline in 2022.

I've also led design and product as Head of Product Experience for Ediflo at Axonista, a video tech startup. I've also consulted for clients including National Geographic Society, TEGNA, and others.

Outside of these role, I advise startups on hiring and shaping their early design teams, mentor new designers working to break into the industry, and do a bit of freelance writing for kicks. I also have a few fun side projects that have bubbled up these past few years.

Pancakes

A collection of good questions to ask when interviewing for a new design role.

Opacity

A podcast about working in design. Hosted by Tom Cunningham and myself.

Break into UX

A course helping career changers and industry outsiders find a job in design

Thanks again for stopping by. If you want to chat, you can reach me through the links in the footer.

Work

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Current Role
Utmost logo

Head of Design

Founded in 2018
$21m Series B in 2021

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Other Recent Roles
  • Utmost logo

    Sr. Product Designer

  • Axonista logo

    Head of Product Experience, Ediflo

  • Axonista logo

    Product Designer, Ediflo

  • Celerity logo

    UX Designer, National Geographic Society

Services

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Fun Projects

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.